My journey began at 16 crafting ads for magazines. While earning my Advertising & Marketing degree (back when "graphic design" wasn’t a major!), I spent 17 years at a publishing house – rising to Art Director. I led teams and defined visual identities for specialized magazines across beauty, bridal, plastic surgery, and architecture/design – with feminine publications (revistas femininas) becoming my core mastery. Beyond layouts, I bridged editorial vision and sales goals while keeping every brand visually iconic and fresh.

As print evolved, I evolved too—launching our magazines’ first websites. That digital spark ignited my next adventure: building my own e-commerce business! I combined my love for accessories with design, co-founding two jewelry brands (Sebrian and Neriah). For over a decade, I immersed myself in e-commerce and digital marketing – creating collections, styling shoots, and running campaigns, while designing every visual element for my brands from scratch. (Building from zero? Best crash course in visual impact!). In the meantime, I kept taking on freelance projects across industries, keeping my print/digital skills razor-sharp.

Career Highlight
Won 1st Place in Anhembi Morumbi's Academic Book Design Contest for a publication compiling graduate research. My solution blended creative storytelling with academic rigor through custom layouts and visual systems – later adopted as the university's official template.

Why I Design? I design to give ideas a visual heartbeat. Design that touches your soul before it’s even understood.

Explore my creative world at Design-journal.blog.

Get in touch with me!

CERTIFICATIONS
Adobe Certified Pro (Visual Design)
Tools: Illustrator, Photoshop, InDesign
Meta Certified Digital Marketing Associate

EDUCATION
• B.A. Advertising & Marketing (UNIP, Brazil)
• M.A. Design (Anhembi Morumbi, Brazil)
• Graphic Design Specialization (CalArts, USA)
• IN PROGRESS: M.A. Design Management (Southeastern University, USA).
• Google UX Design Professional Certificate