PROJECT OVERVIEW
BeSavings is a vibrant, deal-hunting platform designed to help shoppers find the best discounts, offers, and coupons in one place.

PROBLEM / OBJECTIVE
The project started from zero—no name, no logo, no visuals. The challenge was to create a complete identity that would stand out, build trust, and be instantly recognizable in a competitive online deals market.

SOLUTION
• Developed the entire brand identity, including a yellow, honey-inspired logo featuring a bee symbol, the brand mascot, color palette, and digital applications.
• Built a consistent style guide to maintain brand harmony across all touchpoints.
• Currently designing the website (launching soon).

RESULTS
• Established a recognizable and engaging brand presence before launch.
• Set the foundation for a seamless transition to marketing and growth post-launch.